A Folio Her Series

Founders in Focus

This is not the pitch deck version. Founders in Focus documents female founders at the private interior of building. The rewrites of self that happen alongside the rewrites of the product. The decisions made in uncertainty, the seasons of doubt nobody saw, and the specific women doing that work inside the specific companies they are shaping. If you are building something and wondering whether anyone else has survived what you are currently going through, this series exists to answer that question honestly. These stories do not celebrate arrival. They document the journey of becoming the person capable of building the thing.